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Archive for November 20th, 2014

My husband and I recently attended the wedding of the son of life-long friends. We were sitting at a table with 3 other couples – all of whom were in their late 20s or early 30s. Up until the time the main course arrived, these 6 potential readers were busy texting and using twitter. A quick glance around the reception hall revealed almost all potential readers under 40 years of age were likewise engaged online with their phones.

Note to self: Find a way to reach those readers!

This is an interesting article on how even the big publishers realize social media is the way to reach younger readers.

What do you think? Do writers need to engage readers on social media? Readers, do you like it when writers reach out to you via twitter, etc.?

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